Search engine optimization (SEO) is one of the most difficult and frustrating aspects of improving your business’s online presence. Web services and platforms that provide automated SEO reports like WordPress, Google, and Raven Tools tend to oversimplify their advice. If you’re trying to get a green light for SEO, you might need to look more […]

Small- and medium-sized businesses are often tempted to relegate their search engine optimization (SEO) analyses to the free reports offered by online platforms like WordPress and Google Analytics. Unfortunately, those reports rarely provide the details you need to make improvements. One of the things they tend to glaze over is image optimization. Do images really […]

It can be discouraging for any business to post a thoughtful tweet in the morning just to see that it barely has any retweets by the end of the day. To maximize your tweets’ exposure, consider these 7 ways to increase your retweets. Schedule your tweets There is absolutely no point in tweeting out any […]

When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a modern business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier. […]

Much like capturing someone’s heart, mastering the art of fully utilizing Google Search takes time, dedication and the willingness to learn new things. It’s an undeniable fact that we use Google Search almost on a daily basis, yet the only expertise we demonstrate is inputting a couple of terms and then relying on the search […]

Are your tweets not getting enough exposure? With so many other social media campaigns out there, it can be tricky to get the attention of followers in Twitter. While posting regularly and writing bold headlines are important in grabbing the audience’s attention, there are other Twitter tactics that you should be employing in order to […]

500+ LinkedIn connections can open doors. It can lead to more business, new clients, and provide social proof to yourself or organization. However, getting to 500+ connections can seem like a daunting task, especially if you have a business to run. So how can you break through and become a LinkedIn power networker? Here are […]